Leading vegan dog food company V-planet announced that its products are finally available in Israel.
The vegan V-planet products available in Israel feature nutritionally complete and balanced adult dog food in both regular size for medium to large dogs as well as mini-bites for small dogs.
“With more self-identified vegans per capita than any other nation, Israelis often considered the most vegan-friendly country in the world,” said V-planet Vice President Lindsay Rubin.
“Consumers have demonstrated an interest in switching more dogs to a plant-based and cruelty-free diet, and we found this expansion a natural fit for our brand.”
“We look forward to offering our friends in Israel a high-quality, healthy alternative for their pets.”
V-planet was founded in 2018 as the international brand of San Francisco-based vegan dog food brand V-dog.
It became successful in Canada and Australia and is now working on making its products more accessible by trying to launch in more countries around the world.
“At v-planet, we’re passionate about nutritious, yummy products for dogs that are cruelty-free and environmentally sustainable,” said Rubin.
“We hope that by continuing to expand v-planet’s availability, we can help more dogs and save more farmed animals.”
Customers in Israel can buy the vegan V-planet dog food via the online store VegPet.