Animal rights group Animal Aid is urging people to take up a free 30-day vegan challenge this summer that takes place in June.
The Summer Vegan Pledge, organized by Animal Aid, is back for its second year to encourage those who are not vegan to give it a try completely for free.
Participants will be offered all the help and advice that they need to stay vegan for 30 days, including a free welcome pack full of recipes, advice about nutrition, tips on shopping, and more.
Other features of the vegan challenge are regular updates throughout the month to keep them motivated and fully informed about the lifestyle, access to exclusive social media channels for sharing tips and advice, details about vegan events and special offers, and one-to-one help if needed.
“The Summer Vegan Pledge is the perfect opportunity for those who care about animals, the environment and their health to try a plant-based diet for a month,” Tod Bradbury, Animal Aid Vegan Outreach Campaign Manager, said in a statement sent to Vegan World News.
“It has never been easier to go vegan, with new vegan options coming to supermarket shelves, coffee shops, independent shops, health food shops and restaurants seemingly on a daily basis.”
“By taking the Summer Vegan Pledge you will be helping animals and the planet, and also making positive changes for your health, so why not give it a go?”
Last year, more than 3,500 people took up the Summer Vegan Pledge, with more than 50% of them choosing to stay vegan afterward, making it the most most successful vegan pledge initiative Animal Aid has ever run.
“These results are absolutely heart-warming and show that veganism and plant-based eating are indeed more than just a passing trend,” Animal Aid said in a statement.
“Almost 2,000 new vegans means that countless animals will be spared a life of suffering for ‘food’, and those who choose to stay vegan will be living a more environmentally-friendly lifestyle too.”
You can sign up for the 2019 Summer Vegan Pledge on the Animal Aid website.